Courses

Explore from a strategic perspective, ways to strengthen an organization’s day to day culture for long term adaptability to planned or unplanned events. Requisite(s): Change Management Fundamentals.

Gain insight into how the new discipline of Behavioural Insights uses behaviourally-informed, evidence-based strategies to improve programs, policies, and products in ways that encourage positive changes in consumers, citizens, and employees.

Marketing intelligence (MI) combines marketing and customer analytics, data mining, data visualization, data tools and infrastructure, and best practices to help organizations make better data-driven decisions.