At a Glance
Delivery Style
Online
Duration
3 weeks
Hours of Study
6-10/week
Fee
$995
Next Start Date
Apr 17
Data-driven decision making is key to an organization’s success. This course examines the tools, techniques, and strategies required by Marketers, Customer Service Managers, and Product Leaders to analyze and manage data to make better decisions.
Learning Outcomes
- Define fundamental data and marketing terminology and concepts.
- List the core components of a marketing analytics strategy.
- Describe and identify various tools and techniques for collecting and analyzing data.
- Evaluate data to make data-driven marketing decisions and assessments.
- Visualize data for key stakeholders and to gain buy-in.
Earn a digital badge that highlights your competencies acquired in this course.
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Applies to the following Certificate(s)
Registration Details
Sep 5 - 29, 2023 | Live Online | $995
Sep 5, 2023
Mandatory Live Online Sessions
- Sat Sep 9 9:00 am - 1:00 pm (PT)
- Sat Sep 16 9:00 am - 1:00 pm (PT)
- Sat Sep 23 9:00 am - 12:00 pm (PT)
Blended
In-person with instructors and classmates combined with self-paced instruction
In-person with instructors and classmates combined with self-paced instruction
Live Online
Online classroom-style interaction in real time combined with self-paced instruction
Online classroom-style interaction in real time combined with self-paced instruction
Online
Self-paced learning with flexibility to collaborate
Self-paced learning with flexibility to collaborate