Ali Shah

UBC Sauder Continuing Business Studies

Ali Shah is the founder and CEO of Web Star Research and Web Star Designer, a boutique strategy consulting and design agency located in Toronto, Ontario. Ali has extensive experience in web analytics, optimization, web development and digital marketing.  He has worked with companies in the media, financial, retail and eCommerce industries. Ali also teaches a four-course Web Optimization Analyst (WOA) program at Seneca College. In 2009, Ali was the recipient of the Jim Novo Award of Academic Excellence from UBC and the DAA.